The Denizli Transport Master Plan Update has been designed to restructuring the city’s growing mobility demand under a 2040 vision across the dimensions of accessibility, safety, efficiency, and low emissions. Instead of commissioning a new household travel survey, the study relied on the robust data infrastructure of Denizli Metropolitan Municipality; model inputs were updated to reflect changes in the city’s current population, land use, transport supply, and operational performance. In this way, the plan moves beyond a “traffic flow”–centric perspective and establishes an integrated investment–operations–governance framework supported by a multimodal system approach and demand management instruments.
The plan’s implementation package was matured through scenario-based assessment. Within a framework where a “Sustainability-Oriented” approach received strong stakeholder endorsement, project packages were defined including BRT / bus-priority corridors and improved transfer quality, walkable neighbourhoods and 30 km/h speed zones, a safe cycling backbone, dynamic parking management, and integration of Intelligent Transport Systems (ITS) with Mobility as a Service (MaaS). These packages aim to accelerate mode shift towards public transport, increase the allocation of road space to sustainable modes, and institutionalise a data-driven operational management approach.